amifi

Your team is doing work a computer should be doing.

AmiFi is an owner-run engineering firm for small and mid-sized businesses, based in the South Bay of Los Angeles. We bring AI tooling into your business where it pays off, automate the repetitive work that eats your team's week, and write the custom software that ties it all into the systems you already run.

no slide decks · no offshore risk · no lock-in
Based in the South Bay - serving Los Angeles, Orange County and remote clients
// where we've shipped

Engineering leadership behind production systems at:

  • DaVita Fortune 500 Healthcare · internal apps, 30k daily users
  • ShoutEngine Podcast Platform · 32M monthly users
  • Guardian Circle Emergency Response Network · X-Prize Foundation API partner
  • SV Microwave Aerospace RF Manufacturer · created web platform and IT infrastructure
  • NEAR NFT Marketplace $9M seed round · CTO & founding team
  • Share.land Property Futures · blockchain-driven residential property tracking
  • Artaku NFT Market · minting and trading platform for Hollywood IP
  • TargetClose Retail Services · optimizing e-commerce customer conversion & PCI compliance
  • Sky Zone Family Entertainment · building interactive attractions & reporting systems
// our mission

Everyone is selling AI solutions. We start with honest assessments.

We start with a free 30-minute call over Google Meet to hear where the hours leak, then tell you honestly whether automation is worth it. If the numbers don't add up, we'll say so and part as friends. When it does add up, the paid Roadmap digs in, and that usually starts with a day or two sitting with your team watching how the work actually gets done. We're not in the business of selling software that doesn't earn its keep.

When it is worth it, you get a senior engineering firm (not a tool subscription, not a freelancer, not a junior learning on your retainer) for less than the cost of a single full-time hire. We bring in AI tooling where it pays off, automate what your team repeats by hand, and write custom software where it fits: sometimes the glue that ties your systems together, sometimes a tool no product covers. All of it production-grade work that holds up in your real business.

// already built something with AI?

Inherited a vibe-coded app? We make it production-grade.

AI-generated apps ship fast, then break on real customers, real data, and real security requirements. We assess, stabilize, and harden what you have, the same job we've taken twice on products that had outgrown their first build. No judgment, NDA-friendly.

See rescue engagements
// how engagements work

From first conversation to production, in four defined steps.

01

Intro Call

Free, 30 minutes over Google Meet. Tell us where the time goes; we'll tell you what's worth automating, and what isn't. No travel, no prep, no pitch deck.

02

Automation Roadmap

A fixed-fee, two-week engagement. It usually opens with a day or two at your office watching how the work happens, then delivers a written plan: the top automation targets, the projected return on each, and a quote for the build, credited toward the build if we proceed.

03

Build & Integrate

We wire AI tooling and automation into the tools you already run (customer-facing or back-office), write custom software where nothing off the shelf fits, and ship to production in weeks, not quarters. You approve the scope and the price before we write a line of code.

04

Support & Maintain

We support what we ship, through support contracts or as-needed scheduling. And everything we build is yours: code, data, documentation. No lock-in.

// introduce agentic processing

One system's output, through AI, into the next.

Pick an industry and watch a real workflow move end to end: captured, understood by the model, and routed into the systems you already run. AI integrations are cruise-control for repetitive and tedious tasks empowering your staff with tools to make better decisions, faster and more accurately.

Choose an industry workflow
After-hours voicemail
INPUT
caller audio · 2:14
Web form inquiry
INPUT
practice area: injury
INTAKE AGENT
amifi_
transcribe()
conflict_check()
extract_matter()
Clio CRM
OUTPUT
matter opened · lead scored
On-call attorney
HUMAN REVIEW
SMS brief in 90 sec
Bank feed
INPUT
9,002 transactions
Processor settlement
INPUT
daily batch file
RECONCILIATION AGENT
amifi_
match_ledger()
score_anomalies()
post_entries()
General ledger
OUTPUT
8,941 auto-cleared
Exception queue
HUMAN REVIEW
61 flagged for review
835 remittance
INPUT
claim denial · CO-97
DENIALS AGENT
amifi_
parse_carc()
match_claim()
draft_appeal()
Epic EHR
OUTPUT
appeal attached to claim
Coder queue
HUMAN REVIEW
low-confidence · 12%
Revenue dashboard
OUTPUT
denial trend logged
ACORD submission
INPUT
PDF · 34 pages
Broker email thread
INPUT
loss runs attached
UNDERWRITING AGENT
amifi_
extract_risk()
rate_carriers()
check_appetite()
Policy system
OUTPUT
quote issued · bindable
Underwriter
HUMAN REVIEW
edge cases flagged
Web lead
INPUT
11:42 PM · used F-150
Voicemail
INPUT
after-hours · trade-in
LEAD AGENT
amifi_
enrich()
qualify()
route()
Dealer CRM
OUTPUT
lead assigned · hot
Customer
OUTPUT
instant reply sent
Sales rep
HUMAN REVIEW
SMS with full context
Customs packet
INPUT
14 PDFs · mixed scans
Carrier EDI
INPUT
214 status feed
DOCS AGENT
amifi_
parse_docs()
validate_hs_codes()
file_entry()
TMS
OUTPUT
shipment updated
Customer portal
OUTPUT
ETA pushed
Broker
HUMAN REVIEW
discrepancies queued
Tenant SMS
INPUT
6:03 AM · no heat
Photo attachment
INPUT
thermostat reading
MAINTENANCE AGENT
amifi_
classify_urgency()
dispatch_vendor()
notify_owner()
Vendor
OUTPUT
work order · emergency
Owner portal
OUTPUT
status + cost est.
Tenant
OUTPUT
ETA confirmed by text
Supplier email
INPUT
PO PDF · 46 line items
Spec change
INPUT
revision · Rev C
PO AGENT
amifi_
extract_lines()
match_contract()
post_erp()
ERP
OUTPUT
PO created · priced
Buyer
HUMAN REVIEW
2 price variances
// worth a conversation?

See what this looks like on your own workflows.

Bring us the work your team keys by hand. In 30 minutes over Google Meet we'll tell you what's worth automating, what isn't, and where we'd start. No prep, no pitch deck, and an honest read by the end of it.

// trust & data residency

Your data never leaves the country. Neither does our team.

Every engineer at AmiFi is a US citizen working inside the United States. We don't offshore, we don't subcontract abroad, and your data and code never leave the country. For regulated and sensitive work, that alone rules out most of the competition.

We've built under real scrutiny before: PCI-DSS compliance implemented for payment platforms, KYC/AML programs built from scratch, internal systems shipped inside a Fortune 500 healthcare company. We build to your compliance requirements, and put it in writing: your data stays in your systems, and nothing we build trains on it.

No offshore handoffs. No overseas access to your systems.

  • LA
  • NY
  • Phoenix
  • Birmingham

100% US-based Staff

// how we help, by industry

Examples of where we put automation to work.

01

Legal

Stop losing leads and billable hours.

  • Client intake
  • Case-status updates
  • Contract review
  • Billing reconciliation
02

Financial Services

Onboard faster, stay audit-ready.

  • KYC / AML checks
  • Fraud-flag triage
  • Loan processing
  • Compliance reporting
03

Healthcare

Clear the queues, recover the revenue.

  • Prior authorizations
  • Eligibility checks
  • Clinical docs
  • Claims & denials
04

Insurance

Quote and renew in a fraction of the time.

  • Quoting
  • Policy renewals
  • Claims triage
  • Document processing
05

Automotive

Never miss a lead, or an open bay.

  • Lead routing
  • F&I documents
  • Service scheduling
  • Reputation management
06

Logistics

End the where's-my-container calls.

  • Customs docs
  • Shipment status
  • Scheduling
  • Invoicing
07

Accounting & Services

Close the books without the overtime.

  • Client onboarding
  • Document collection
  • Recurring reporting
  • Billing & collections
08

Property Management

Skip the month-end scramble.

  • Tenant comms
  • Leasing
  • Rent reconciliation
  • Owner reporting
09

Manufacturing

Cut the admin between orders and the floor.

  • Purchase orders
  • Supplier comms
  • Quality docs
  • Inventory sync
// don't see your industry?

These are examples, not limits.

If your team runs on repetitive, rules-based work, we can almost certainly automate it, whatever the industry. Tell us where the time goes and we'll map the highest-value places to start.

Talk To An Expert
// the stack

Deep experience across the stacks your business already runs on.

Not one framework someone picked up last year. Production systems in the languages, databases, and clouds you already use, plus the model integration layer on top. From the metal to the model, we've shipped at every layer.

  • Python
  • TypeScript
  • React
  • Next.js
  • Bun
  • Go
  • Rust
  • Swift
  • Flutter
  • Electron
  • Django
  • FastAPI
  • PostgreSQL
  • Redis
  • DynamoDB
  • Supabase
  • AWS
  • Cloudflare
  • Docker
  • GitHub
  • Tailwind
  • Solidity
  • OpenAI
  • Claude
// the amifi team

Building together since 2010 led by over 25 years of experience.

We've built and consulted for companies together since 2010. Individually, we've worked as engineers, consultants, and team leads; together, we bring the clarity and efficiency that only comes from years of working side by side.

Chris Hayes, founder of AmiFi
Chris Hayes
Founder & Principal Engineer

Chris started at 17, running the network and building web apps for an aerospace manufacturer. Twenty-five years later he still sets the architecture, writes code alongside the team, and takes your first call himself. He has a habit of picking the technology that turns out to be right a few years early, which is why he will tell you when AI is not the answer.

  • Founded and scaled a podcast platform to 32 million monthly users.

    ShoutEngine was one of the first podcast platforms to work the way YouTube did (browser-based hosting, a full CMS, streaming) while the rest of the industry still ran on FTP uploads. It carried more than 3,000 podcasts, served by a bespoke content delivery platform he built and homed in a downtown Los Angeles data center.

  • Shipped software 30,000 employees used daily inside a Fortune 500.

    Led the internal application team at DaVita, a healthcare provider, building the intranet and clinic-maintenance software the company ran on. He built it on HTML5, jQuery, and Ajax while Flash was still the safe default, a bet on where mobile was going, and the platform rolled out to the iPad the day it arrived.

  • Earned Visa and Mastercard's trust to process the payments nobody else would.

    The business took on the high-risk merchants every other processor turned away, and the card networks approved it as an intermediary because the controls underneath were real: transaction-level fraud scrubbing, chargebacks handled properly, and customer service that actually answered. He built those systems, wired them directly into the banks, and ran PCI-DSS compliance for the platforms behind them.

  • Took over as CTO and rebuilt a consumer safety app in four months.

    One Flutter codebase shipping to both iOS and Android, serverless on AWS Lambda, with a blockchain wallet integrated so cleanly that users never knew it was there and the KYC/AML tooling behind it. Guardian Circle was unfunded when he arrived and raised $3M after the rebuild, was featured on Apple's Planet of the Apps and in the documentary The Trust Machine, and became the X-Prize Foundation's API partner for its Women's Safety Prize.

  • Turned a proof of concept into a scalable application, and the $9M seed round closed.

    He came in as co-founder and CTO of an NFT marketplace on the NEAR blockchain, where the proof of concept had done its job and was never going to carry what the company was becoming. He set the architecture that would, led more than ten engineers, ran the security audits, and brought the technical credibility the round needed to close.

Since 2022 he has worked as a fractional CTO for companies in the US and abroad, from behavioral healthcare in Seattle to a venture-capital firm in LA. The through-line across two decades is smaller companies that needed serious engineering without a department to run it.

// the team you'll work with
Dave Gunkel
Dave Gunkel
Application Engineer

Dave brings over a decade of experience in medical coding and billing to the table along with extensive Typescript and AI integration experience.

Cristian Romero
Cristian Romero
Solutions Architect

Cristian is a senior application architect with a wealth of experience in e-commerce and blockchain development. Cristian is comfortable working in Python, Typescript, Solidity, Rust and numerous frameworks.

Patrick Takats
Patrick Takats
Quality Assurance & Accounting

Patrick has worked with members of the team for nearly 15 years across several endeavors. He brings extensive QA and UAT experience along with a wealth of bookkeeping and auditing knowledge.

// common questions

The questions we get before a first call.

What does an engagement cost?

There's no price list, because a QuickBooks sync and a full internal application aren't the same job. You get a fixed quote after the free intro call and, for larger work, the paid Automation Roadmap that scopes it. You approve the number before we write a line of code, and changes are quoted, never absorbed into a surprise invoice. Where the scope is still being discovered we work hourly against a cap you set, then move to a fixed quote once the ground is known. What you never get is open-ended billing.

How long does a build take?

Weeks, not quarters. A focused automation or integration often ships in a few weeks; a full application takes longer. Either way you see working software every week, not a status update once a month, and the Automation Roadmap gives you a timeline before the build starts so there are no surprises.

Do you work remotely or on-site?

Both, as the work calls for it. The first call is 30 minutes over Google Meet, and much of the build happens remotely. When it helps to sit with your team, watch how the work actually happens, and map your systems in person, we come on-site. We're based in the South Bay of Los Angeles and cover the greater LA and Orange County area, and we work remotely with clients further out.

Do we need technical staff to work with you?

No. Most of the businesses we work with run well without an engineer on payroll, and that's usually why we're talking. We handle the technical side end to end and explain what matters in plain English, so you can make good decisions without a computer-science degree. If you do have a technical team, we work alongside them rather than around them.

What size company do you work with?

Small and mid-sized businesses: owner-operated shops through established regional companies. If your team runs on repetitive, rules-based work and you've outgrown doing it by hand, you're the right size. You get a senior engineering firm for less than the cost of a single full-time hire, without adding a headcount you have to keep busy.

Why not just use ChatGPT?

Use it. Off-the-shelf chat is genuinely good for drafting an email or thinking something through. That's different from running your business on it. The win isn't a chat window your team pastes into; it's AI wired into your actual systems, reading the invoice, checking it against the ledger, and posting the result while everyone's asleep. Off-the-shelf chat and custom software aren't an either/or: we use the models where they fit and build the plumbing that makes them dependable.

// let's talk

Talk to an expert.

Tell us where the time goes. The first conversation is 30 minutes over Google Meet: no travel on either side, and an honest read by the end of it. If nothing's worth automating, we'll say so. If it is, the next step is a fixed-fee, two-week Roadmap, usually starting on site with you, and it ends with a build quote you can hold us to.

Based in the South Bay of Los AngelesOn-site across LA & Orange CountyRemote clients welcome
SCHEDULE DIRECTLY
Chris Hayes, founder of AmiFi
Chris Hayes
Founder & Principal Engineer

Book straight onto Chris's calendar. No sales rep and nothing to prepare: you talk with the engineer who would actually scope the work.

ON THE CALL
  • Where your team's hours actually go.
  • What's worth automating, and what isn't.
  • A concrete next step, or an honest no.
30 MINGOOGLE MEETFREE
Pick a time
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